Personal Care
What matters in this industry
- 01
Varying pack sizes
One shelf pitch cannot serve the whole category. The body is cut with several bracket positions so the shelf can move to suit the promoted pack.
- 02
Adjustable lanes
A shampoo bottle and a soap pack do not share a footprint. Adjustable dividers set the lane width, so the same unit can be reused for a different group.
- 03
Checkout compatibility
Travel sizes sell at the till. There the unit must be narrow, low and tip-resistant; clip strips do the same job in that space.
Display typologies used in this industry
Commonly used equipment
About this industry
How does one display fit different pack sizes?
Shelf height moves between several bracket positions and lane width is set with adjustable dividers. The unit is reconfigured when the campaign changes instead of being scrapped.
Which unit suits the checkout?
Narrow, low units with a low centre of gravity, or clip strips that hang on existing fixtures. The till area is the tightest space in the store, and a unit that asks for no floor space is approved more easily.
Let’s adapt this solution to your project.
We set dimensions, shelf count and print area around your product.